- +92-51-4864925-26
- info@sina.edu.pk
- 693, Rehman Baba Road, Sector I-8/4, Islamabad.
Introduction
SEO Training is offered at the SINA Institute of Networks & Aesthetics Islamabad. This SEO Training will teach you to optimize website content for the best possible search engine ranking. You’ll learn the theory behind Google search and other search engine algorithms, you’ll also build practical, real-world skills that you can apply to a career in digital marketing or online content development, including on-page and off-page optimization, optimizing for local and international audiences, conducting search-focused website audits, and aligning SEO with overall business strategies. The SEO Training culminates in a hands-on Capstone Project, in which you will apply your skills to comprehensive SEO consulting tasks.
Curriculum
- 8 Sections
- 88 Lessons
- 10 Weeks
Expand all sectionsCollapse all sections
- Module 01: Introduction to Computers8
- Module 02: Introduction to Internet7
- Module 03: Introduction to SEO15
- 4.1What is SEO?
- 4.2Why SEO is important?
- 4.3How does a search engine work?
- 4.4Modernized SEO
- 4.5Keyword research
- 4.6Target markets
- 4.7Keywords analysis in SEO
- 4.8Competitor and industry analysis
- 4.9Understand the nature of search user
- 4.10A conceptual overview of algorithms
- 4.11SEO in the context of digital marketing
- 4.12Organic versus paid search results (differentiate)
- 4.13How to Approach Your SEO Strategy
- 4.14Background of SEO and implementation of SEO
- 4.15SEO Definition and co-relate to physical marketing
- Module 04: Keyword Research and Opportunities7
- 5.1Keyword Competition, Strategies, Density, Research Tools
- 5.2Keyword importance and integration
- 5.3Sources for making quality Keywords
- 5.4Keyword Research local and globally
- 5.5Keywords making and types of keywords making
- 5.6Identifying Short tail and Long-Tail Keywords
- 5.7Keywords reporting and guidelines for managing customers
- Module 05: SEO On-Site Optimization24
- 6.1How search engines crawl
- 6.2URL structures
- 6.3Formations of URL
- 6.4Content Freshness & plagiarism
- 6.5Pages Title Tags
- 6.6Domain Names
- 6.7Heading Tags
- 6.8File Names
- 6.9Tactics Search Engines Dislike
- 6.10Google Algorithm
- 6.11SEO audit tools
- 6.12Technical SEO audits
- 6.13SEO audit checklist
- 6.14The perfectly optimized page
- 6.15Crawling and spidering in search engine
- 6.16On-site optimization fundamentals
- 6.17Essential elements use in On-site optimization
- 6.18Sitemaps
- 6.19Meta keywords and descriptions
- 6.20Fundamentals of meta and its importance
- 6.21How meta display and efficiency of meta
- 6.22Internal linking and inbound link strategy
- 6.23Architecture and design structure for best SEO website
- 6.24Do and Don’t of Search engine Optimization
- Module 06: SEO Off-Site Optimizations20
- 7.1Overview
- 7.2Link building, profiles, Relevancy
- 7.3Outbound Linking
- 7.4Reciprocal Links
- 7.5Trust Rank
- 7.6Cache Rank
- 7.7Do-Follow vs. No Follow
- 7.8Image Links
- 7.9Anchor Text
- 7.10Site Authority
- 7.11Content marketing (SEO)
- 7.12Strategy building for off-page optimization
- 7.13Social Media Marketing in SEO (overview)
- 7.14Outreach and online PR
- 7.15Bad linking and Search engine practices
- 7.16Briefs on Black Hat Techniques used in off-page and how to prevent
- 7.17Automatic submission and Tools for checking and analyzing
- 7.18Widgets, Video, Images, Awards, Contests, and many more
- 7.19Directories
- 7.20Articles
- Module 07: Other plan and development of DM channels#2
- Module 08: Other Considerations5
Instructor
Requirements
- On successful completion of SEO Training at SINA, the trainee should be able to:
- uses and importance of computers.
- SEO and its process.
- SEO fundamentals
- Define off-page and on-page SEO.
- Define creating effective production.
- Explain SEO optimization in detail.
Features
- After completing the SEO (Search Engine Optimization) Training Course, you can work professionally in any organization or can work as a freelancer as an SEO (search engine optimization) Expert.
- Willing to Bring Top Ten Ranking in Search Engine (Google, Yahoo, and Bing)?
- Thinking to Bring Thousands of Visitors on Your Website Daily?
- Make Money Online sitting at home or own software house?
- Looking for a Part-Time Job?
- Thinking to Start Your Online / Virtual / Website Businesses?
- Looking for an Increase in Your Monthly and Annual Income?
- Secure Your Future with Digital Marketing?