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Introduction of SMM Social Media Marketing Course
SMM Social Media Marketing Course offered at SINA Institute of Networks & Aesthetics Islamabad. This Social Media Marketing Course is a form of internet marketing that involves creating and sharing the content of those students who are using the social media networks in order to achieve their marketing and branding goals. Social Media Marketing Course includes activities like posting text and image updates, videos, and other content that drives audience engagement, as well as paid social media advertising.
Curriculum
- 4 Sections
- 29 Lessons
- 10 Weeks
Expand all sectionsCollapse all sections
- Module 01: Introduction to Computers12
- 2.1General introduction to computers
- 2.2Benefits of computer
- 2.3Application of computer
- 2.4Limitations of computer
- 2.5Types of computer
- 2.6Working principle of computer (general block diagram)
- 2.7Computer hardware
- 2.8Software tools of Computer
- 2.9Parts of computer
- 2.10Introduction to internet
- 2.11SMM introduction
- 2.12Top Social Media Sites
- Module 02: Introduction to SMM7
- Module 03: Introduction to FREELANCING5
- Module 04: Setting Up Shop5
Instructor
Requirements
- Discuss the evolution of social media marketing and identify related ethical issues to communicate its impact on businesses.
- Describe S.M.A.R.T. social media goals to achieve successful online campaigns.
- Work cooperatively with the social media community by observing and listening critically and make a good repute.
- Explain how to develop effective social media marketing strategies for various types of industries and businesses.
- Describe the major social media marketing portals that can be used to promote a company, brand, product, service, or person.
- Evaluate a company’s current situation, isolate social media issues and provide solutions to influence users.
- Put together a social media marketing plan and track progress in achieving goals with a variety of measurement tools, services & metrics.
Features
- Social media has proven to be an effective space for marketing, and shouldn't be left out of your marketing budget.
- Exposure Metrics Increase: Reach, Impression, View
- Increase Traffic Metrics: Pageviews, Unique Visitor, length of visits
- Increase Engagement Metrics: Likes, Shares, Comments, Pins, +1, Retweets, Favorites
- Garner Marketplace Insight Metrics: Survey Entries, Comments
- Develop Loyal Fans Metrics: Fans, Followers
- Generate Leads Metrics: Hard lead, Soft Lead
- Grow Business Partnership Metrics: Contacts
- Improve Sales Metrics: Orders, New Customer, Sales Revenue
- "If you don't have a paid social strategy and budget in 2019, you are quickly going to become irrelevant," McDonald said. "For years the industry has been saying "organic is dead" and that it's a 'pay to play space and more than ever we see this on the rise."